
Simply establishing a presence on the Internet does not guarantee that your business will succeed. Building brand awareness through marketing is critical to success, particularly on the Internet where consumers have a choice of spending their time and money at thousands of different sites.
To realize a return on investment, you must get people to visit your site -- not just once, but repeatedly.
You have to gain their trust, give them a reason to keep coming back and find effective ways to close the sale. Just as it takes a special knowledge and talent to create a successful direct mail campaign, creating an effective Web site maketing strategy and closing a sale on the Internet requires expertise.
If you don't know where or how to start, i-Genuity will write a Web site marketing strategy for your business.
Our Web Site Marketing Strategy & How-To Guide includes detailed advice on traditional and Web-based marketing solutions. We review your competitors, study your target audience, offer advice on how to package your services or products and include numerous tips on search engine and directory placement, e-zines, on- and offline advertising, reciprocal links, promotions, direct mail and public relations.
Get started today. Call 706.737.6546 or complete this simple form.
We also offer the following proven Web site marketing services:
Pay-Per-Click Bid Placement and Management
If you're not using this affordable, highly effective Web site marketing strategy, pick up the phone and call 706.737.6546 now. We have doubled traffic for our site and for our clients' sites using this Web site marketing strategy.
Search Engine Strategies
i-Genuity registers your site with search engines and directories, and re-submits your site every two months. We also offer a comprehensive review of your meta tags and keywords and implement proven search-engine strategies to help you obtain higher placement in search engines.
E-mail Newsletters
E-mail newsletters or e-zines can increase sales and referrals, build customer loyalty and crush the competition. They also allow you to develop a relationship with your online visitors. We write, design and electronically send your newsletter.
We also offer full list management services, saving you all the technical headaches -- handling and verifying subscribe and unsubscribe requests, handling bounced mail, tracking statistics and more.
Online Advertising Placing classified ads in e-mail newsletters, sometimes called e-zines, is an important Web site marketing strategy. Our service includes researching which e-zine is best suited for your product or service and writing an effective ad. If you're interested in banner advertising, we advise you on the most cost-effective placements, design your banner and track results.
Public Relations Millions of people are online, but the majority won't hear about your business there. Magazines and other print media, radio and TV stations are key publicity outlets. i-Genuity's Web site marketing services will deliver the right message to the right people using the following tools:
Press Releases We write and electronically distribute press releases to your customers, prospects and media.
Contributed Articles and Columns Industry-specific magazines and local newspapers are hungry for material. We'll seek them out for you and write the article or column.
Need help with your Web site marketing strategy? Call 706.737.6546 or complete this simple form today. 
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