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Online Sales Psychology
Feb 15, 2000 -- David Gikandi explores and explains seven standard psychological phenomena that work when it comes to online sales. He discusses: conforming to groups: listening to authority: small agreements lead to bigger ones; incomplete tasks; cognitive dissonance; confirming to group emotions; needs satisfaction; and surprise, free and casual works.
David says, "Judgment is highly influenced and dependent of the collective judgment of groups." What features on your site allow visitors to contribute? Need some ideas?
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 About The Author
Mary A. Sicard is president of i-Genuity, the Click-Here Strategy and Services firm in Augusta, Georgia.
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