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A Passion for Excellence: The Leadership Difference
Warner Books, Tom Peters and Nancy Austin, 1985. Our copy is tattered, heavily underlined and punctuated with Post-It tape flags. This book reminds us that PEE-PULL, that quality is about passion and pride, that it's the little things that count. It's also where we discovered one of our guiding business philosophies: excellence in execution in all we do.
Business Resource Center. Business plans, marketing advice, financing, news and sample contracts for small business.
Cross Cultural Communication: tips for those developing products or material for use beyond region of origin.
Fast Company. Fast Company is more than a magazine. It's a group of people working together to make sense of this revolutionary period of change. Find out about new practices shaping how work gets done, enjoy reading about showcase teams who are inventing the future and reinventing business and how to keep up when the rules are changing so fast.
Focus: The Future of Your Company Depends on It
HarperCollins, Al Ries, 1996. This book is the reason we put every service we offer on trial for its life every year. Too many companies are hooked on growth, resulting in pointless mergers and acquisitions in the name of "synergy" or misguided line extensions that dilute brand strength. Al demonstrates how a corporation can increase its competitiveness by narrowing its focus, spinning off divisions that dilute its strength and establishing a single word or concept the company can own in the mind.
Forbes ASAP. Technology. Convergence. Startups. Companies. E-business. And personal finance.
Fortune Advisor
Editors of Fortune Magazine. We've received these books since 1996. They just keep getting better. You'll find useful and timely advice from those who spin the business world and guidance on how to build your wealth and plan for comfortable retirement. They also contain those famous Fortune lists: The Fortune 500 and America's Most Admired Companies. Available through Barnes and Noble.
Salon Magazine. A one-of-a-kind gathering for the intellectually curious.
The Discipline of Market Leaders
Addison-Wesley, Michael Treacy and Fred Wiersema, 1995. Market leaders choose a single value discipline -- best total cost, best product or best total solution -- and then build their organization behind it. Presents detailed case studies of some of the world's best-known companies.
The Onion. A satirical newspaper that uses invented names, except when satirizing public figures.
Wired. Wired covers the people, companies, and ideas that are transforming the way we live. 
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